I’m Lon, a creative copywriter with big ideas and small t-shirts. Shaped by a childhood split between Australia and California, my accent can be unpredictable, much like the concepts I cook up.

Over the past four years, I’ve been making noise - and meaning - for brands like Macca’s, Spotify, Tinder, PepsiCo, HCF, and Red Bull, while having no shortage of fun along the way.

Creatively, I love the absurd and audacious (Exhibit A), but I back it up with strong technical writing skills and a knack for data-driven insights. At the end of the day, I want to make work that surprises, helps people crack a smile, and allows brands to perform at their best. 
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